So you’ve written a book, or are working on writing a book. What next?

No matter what genre you are writing in or how you’re publishing, promoting your book is a big part of being an author. However, book promotion doesn’t have to be intimidating, confusing, or a burden. It can be fun, sustainable, and strengthen your community and writing life.

Join our panel and hear experienced writers and publicists demystify the process of connecting your book with its readers, and share practical, accessible, and creative ideas for book marketing that writers in all genres and phases of their career can use. Panelists will share how they promote their books with authenticity, with a focus on building community and sustaining their writing practice.



Eleanor Whitney

author of Promote Your Book: Spread the Word, Find Readers, and Build a Literary Community

Eleanor C. Whitney is a writer, editor, community builder, and content strategist who divides her time between Brooklyn, New York, and the Mojave Desert. She is the author of Riot Woman, a celebratory look at the Riot Grrrl movement, as well as Quit Your Day Job and Quit Your Day Job Workbook, which are practical field guides for starting a creative business. She has nearly twenty years of experience working in creative and strategic roles for museums, arts organizations, and tech startups. She holds a bachelor's degree in cultural studies from Eugene Lang College, a master's in public administration from Baruch College, and an MFA in creative nonfiction from CUNY Queens College. She strongly believes that when people are able to actualize their creative goals, our culture as a whole becomes more robust and sustainable. Promote Your Book is her fourth book.

author of the bestselling series including the Savage North Chronicles and the Ruined Lands series

Lindsey Pogue is a genre-bending fiction author, best known for her soul-stirring survival adventures and timeless love stories. As an avid romance reader with a master’s in history and culture, Lindsey’s series cross genres and push boundaries, weaving together facts, fantasy, and romance set in rich, sweeping landscapes of epic proportions. Lindsey is a dyslexic, taco loving nature girl who enjoys sunsets, bonfires, and a nice cold gin lemonade on a warm summer night. When she’s not plotting her next storyline, or dreaming up new, brooding characters, Lindsey is wrapped in blankets watching monster flicks with her own leading man. She and her husband live in Northern California with their rescue cats, Beast and Blue.​

Joanne McCall

author of Media Darling: Shine through Every Interview

McCall is unique in that she’s a media insider and a veteran publicist who operates on a first-name basis with hundreds of top-tier producers, editors, and writers at such outlets as USA Today, The Wall Street Journal, Investment Business Daily, The View, Today, The Huffington Post, Yahoo, and many others. Her clients include business consultants Brian Tracy and Ken Blanchard, radio host and author Dave Ramsey, New York Times bestselling author, Geneen Roth, The Deepak Chopra Center for Wellbeing, and the founder of NLP, Dr. Richard Bandler, among others. Through webinars, teleseminars, and consultations, she trains entrepreneurs, coaches, and consultants on how to attract media, work with them once they land the interview, and finally helps them to deliver a fantastic interview. As a master practitioner of NLP, she helps those who want to expand their reach by embracing visibility and allowing big success into their lives.

poet, literary activist, and author of the collections Diary, Reversible, and The Haunted House

Marisa Crawford is the author of the poetry collections Diary (forthcoming, Spuyten Duyvil 2023), Reversible, and The Haunted House. She is the editor of The Weird Sister Collection (Feminist Press, forthcoming 2024), and co-editor, with Megan Milks, of We Are The Baby-Sitters Club: Essays & Artwork from Grown-Up Readers. Marisa’s writing about feminism, art and pop culture has appeared in The Nation, Harper’s Bazaar, BUST, VICE, Hyperallergic, Bitch, Ms., The Rumpus, and elsewhere. Marisa is the creator and editor-in-chief of WEIRD SISTER, a website and organization that explores the intersections of feminism, literature, and pop culture, and co-host of the 90s rock podcast All Our Pretty Songs. She lives in Brooklyn, NY.